DIGITAL MARKETING News
Putting pen to paper
Find the latest Digital Marketing, Design, Branding, Development and Technology news from CMA. Discover tomorrow, today.
How To Market Your Tech Business: The CMA Approach
In the tech world, innovation is rapid and competition fierce. The pressure to excel in brand awareness and market share is therefore intense. If you found yourself saying “yes yes yes”, you’re in the right place. How do we know this? Because...
Marketing Agency vs. Hiring In-House: Which is Best For Your Business?
Marketing. Design. Development. It’s all key to business growth, lead generation and market domination. But you need a team to do it. So, when it comes to your brand, what's the best choice to get the job done: hiring an external agency or building an in-house team?...
The Best Alternative Christmas Movie Guide
If you’ve had your fill of festive family films, you may be in the mood for an alternative Christmas movie. We’ve got you covered!
The role of the Primitive Hut in brand building
Creative director, Stefan Georgiou, on the three huts that truly matter to him: Pizza Hut, Jabba the Hut and The Primitive Hut.
How to build a creative marketing agency on a budget
Making the leap from freelancer to fully-fledged creative marketing agency is no mean feat. Whether you’re a designer, developer, copywriter or marketeer, having had the courage to start out as a freelancer in the first place takes courage, grit and determination. ...
Marketing Tips 101: Sell the Benefits, Not the Features
While the channels through which we deliver digital marketing change lanes faster than a cheetah driving a Ferrari, some pearls of wisdom stand the test of time. That’s because when you strip away all the razzle dazzle of an advertising campaign, one thing remains true…
How to integrate marketing and sales using Hubspot
In the ever-evolving landscape of business, the timeless clash between marketing and sales continues. It’s been a battle filled with consequences – profits dwindling, harmony disrupted and enterprises fractured. But just like a Hob Nob dipped in a cup of tea, it’s...
Telegraph House Business Centre – Signalling a Great Future for Grimsby
The rebirth of Telegraph House signifies the rebirth of Grimsby as a global player in the new world of business. We spoke to the mastermind behind the Telegraph House Business Centre, the enigmatic lawyer and entrepreneur, Jonathan Stones. He shared his vision and...
The Canoe River Cleaner – Up the Grimsby Creek, With a Paddle
James Elliott calls himself “The Canoe River Cleaner” – he paddles down the river Freshney, fishing out the rubbish that the everyday folks leave behind. And he’s built himself a great brand and a brilliant (very) small business.